RFP FTB-2627-00432 CalEITC Advertising Campaign

The purpose of this Secondary Request for Proposal (RFP) #RFP FTB-2627-00432 is to solicit proposals from qualified vendors to provide the Franchise Tax Board (FTB) with creative design and digital advertising services in support of FTB's California Earned Income Tax Credit (CalEITC) Advertising Campaign. Refer to the Key Action Dates in the RFP attachment for the Proposal Submission Due Date and Time. ***NOTE*** The Event End Date and Time listed for this advertisement is NOT the Proposal Submission Due Date and Time. 10/12/2026: Posting RFP Addendum 1 Cover Letter, RFP Addendum 1 (solicitation), and RFP Cost Worksheet Addendum 1.

• UNSPSC82101800Design & Graphic Art Services - Advertising - Advertising agency services
• UNSPSC82101900Design & Graphic Art Services - Advertising - Media placement and fulfillment

• event-package-0000040621

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• RFP_FTB-2627-00432_Addm_1_10122026.docx

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• RFP_Cost_Worksheet.xlsx

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• RFP_Cost_Worksheet_Addm_1_10122026.xlsx

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• RFP_FTB-2627-00432.docx

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• RFP_FTB-2627-00432_Addm_1_Cover_Letter_10122026.pdf

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• Julia Gutierrez
  julia.gutierrez@ftb.ca.gov916/845-7772